LinkedIn is the world's largest professional network with over 200 million members worldwide and approximately 5 million members in Australia. With more than 2.6 million companies having a LinkedIn Company Page, top companies in both Australia and overseas are now using LinkedIn's Hiring Solutions to recruit staff! LinkedIn is not only supplementing the use of job boards (such as Seek) but is fast becoming the main medium to identify and attract talent – especially the passive candidate! If you are not already on LinkedIn, now is the time to join!
The most common mistake our SummitResumes consultants see is that people literally copy and paste their resume and use this as their profile. Whilst your resume is the foundation from which to build your LinkedIn profile, it needs to be tailored to the medium and the audience who will be searching through the site for potential business partners or staff.
The keys to a successful LinkedIn profile are: